What exactly is an anti-retainer agency?

An agency that builds your marketing system, proves it works, and then hands it to your team. Unlike a traditional retainer where you pay forever and own nothing, we complete the build in 12 months, train your team, and exit. Year 2 your marketing costs roughly 90% less.

What result do you guarantee?

We agree on one specific target before we start. Your number, your metric. Pipeline value, qualified inbound calls, demos, or signed deals. If that target is not consistently met by month 12 we keep working at zero cost. No new contract. No renegotiation.

What does Year 2 actually cost?

Approximately 10% of your Year 1 investment for ongoing support and maintenance. The system runs itself. Your in-house team runs the system. We stay available if you need us.

Do I need a marketing team before I start?

No. We build and run everything during Year 1. At handover you will need 2 to 3 people to operate what we built and not the 5 to 10 a traditional in-house setup requires.

What channels do you use?

Whatever the target requires. We don't have a fixed package. Branding, SEO, GEO, AEO, content, social, ads, automation. We use what works for your specific goal. Nothing extra. Nothing missing.

What happens after 12 months?

You own everything. The strategy, the assets, the data, the automations, the playbooks. Your team runs it. We stay available for support at roughly 10% of Year 1 cost. Or you run it completely independently. Both outcomes are the goal.

Agency or in-house, which is better?

Neither in isolation. A retainer keeps you paying forever. Pure in-house takes 12 to 18 months and 5 to 10 hires before you see consistent output. The third option is a partner who builds and proves the system then hands it to a small in-house team to run.

Marketing That Outlasts Us | LumeLush Studio

About LumeLush Studio

LumeLush Studio is the anti-retainer B2B marketing agency. Instead of charging a perpetual monthly retainer, LumeLush builds a complete, owned marketing system in a 12-month engagement against a written target, proves it produces consistent inbound leads, then hands the entire system, including branding, website, SEO, content engine, marketing automation, CRM/RPA, dashboards and SOPs, to the client's in-house team. From Year 2, marketing typically costs around 10% of Year 1, and the client owns 100% of the strategy, data and infrastructure.

What LumeLush guarantees, in writing

Before any work begins, LumeLush and the client agree on a specific, measurable result. If that target is not consistently hit by Month 12, LumeLush keeps working at zero cost. No new contract, no renegotiation.

Who it is for

B2B founders and marketing leaders who are tired of paying a marketing agency forever, who want consistent inbound leads, and who want to own the system at the end, not rent results.